This training series facilitated by the Public Good Projects will cover the essential components of planning and executing social media for your organization. We will focus on understanding the basics and applying foundational concepts through hands-on activities to help you start using social media and/or create a more structured plan for your social media efforts. The series is recommended for individuals who have little to no experience using social media.
Live Spanish interpretation will be available. Reach out to [email protected] for questions or support.
Training #2: Making effective social media content and staying organized
Tuesday, March 5, 2024 | 3:00-4:00 pm ET
Explore how content should look different across various platforms and tailored to specific audiences, and learn best practices for communicating about science and building trust on social media. By the end you’ll have an outline for an impactful social media post, including asset copy, format, and design, a strong call to action, and effective post-copy.